EMPATIZE

• Personas

DEFINE

IDEATE

• Brainstorming SUCKS. Is there something better?
• So you brainstormed… now what?
• Brainstorming with SCAMPER
• Disney Brainstorming Method
• Six Thinking Hats

PROTOTYPE

TEST/GIVE FEEDBACK

• Rose, Thorn, Bud

OTHER VALUABLE TOOLS

• Maslow’s hierarchy of needs in a nutshell
• Lightning Decision Jam (problem-solving)
• Eisenhower Matrix (prioritization)