Tool: Personas (empathy)

November 9, 2020

One of the best ways to better solve someone else’s problems is to understand them clearly, understand their lives. And there is no better way to do so that try to be them, be in their shoes and see the world from their perspective. Obviously, we can never...

Tool: Disney Brainstorming Method

June 1, 2020

When things fail – don’t fret, don’t throw your sketchbook away! Follow Walt Disney and switch your creativity! Instead, look at your idea/plan from three different perspectives: firstly generate new ideas from an innovative and creative perspective...

Tool: Five Whys (root causes analysis)

December 2, 2019

The story behind this technique is really simple. Anyone who has kids already knows this, and if you do you probably smirked at such a situation at the shops one time or another. For some reason the older we get, the more we forget! Young wee kids don’t have...